Polymer Logistics receives Golden Medal Innovation Award at Macfrut 2015 for its new “WOOD LOOK CRATE” that enhances retail store look and sales
Leading provider of retail-ready packaging solutions honoured at international fruit and vegetable expo in Italy
29th September 2015 – Polymer Logistics, a leading provider of retail-ready packaging (RRP) solutions, has been presented with a Golden Medal in the Innovation Awards held at the fruit and vegetable trade show, Macfrut 2015, in Rimini, Italy. Winning in the “Packaging and Material Packaging” category, the original design and manufacture of Polymer Logistics’ Wood Effect crate was recognised.
Macfrut, an international trade show with exhibitors representing the food and vegetable sector, has been running yearly in Italy since 1983. However, the Innovation Awards were launched for the first time at the event this year, which ran from 23rd-25th September. Focusing on environmental and economic sustainability, the Awards were dedicated to reviewing the most technically significant innovations in various categories from packaging and logistics to agriculture and cultivation.
The jury that awarded the Golden Medal to Polymer Logistics was composed of an expert panel of professionals from the food and vegetable sector and industry journalists. Having been announced as award winners at the start of Macfrut 2015, Polymer Logistics had the Golden Medal notification displayed on their stand whilst a formal ceremony took place on Friday 25th, the last day of the show, in which the Innovation Award was presented to Gian Paolo Mezzanotte, Polymer Italy country manager.
Polymer Logistics were also exhibiting its winning product, the Wood Effect crate, over the course of the show. Characterised by the innovative design and manufactured in PP, the plastic crate is foldable, stackable and fully recyclable. It is robust in order to protect perishable contents and improves logistical efficiency with its Active Lock feature so crates can be folded away for more ergonomic transportation and easier handling across the supply chain. Also, while benefiting from being a plastic crate and therefore a more sustainable and hygienic choice for food manufacturers, its wood-like appearance is appealing for a market-fresh impression on food aisles.
For further information on Polymer Logistics’ Wood Effect crate, please visit: http://www.polymerlogistics.com/product-solutions/wood-look-rpc-eu-size2/